At North, we specialise in uncovering unique opportunities that drive success for local businesses. By combining customer-focused content, technical expertise, with our years of expert knowledge and experience creating successful SEO strategies at both the local and national level, we can truly empower your online presence to allow it to flourish and attract the customers you need to thrive!
The importance of having a robust presence on search engines to attract new customers cannot be overstated. Reaching the right audience online requires thorough research and strategic planning. Therefore, before we begin making any modifications to your website, we first assess your existing site, analyse your competitors, and evaluate your objectives in detail to develop a plan that will achieve results meeting your short and long term goals.
All SEO projects start with comprehensive audits to identify a site's current issues. We can then create a bespoke plan to ensure SEO best-practice implementation and growth to work towards your online goals.
Our research is focused on identifying keywords that perfectly blend high search volume with significant relevance. These are the terms around which you'll tailor your content, ensuring visibility to the ideal audience.
Know Your Rivals: Identify your competitors—both direct and indirect. Analyze their SEO strategies, content, and backlink profiles. Learn from their successes and gaps.
Content is absolutely the cornerstone of your company's success in standing out in search results! We worth with you to develop ongoing customer focused SEO content strategies, designed to catapult your business to new heights in search engine rankings and keep it shining brightly over time!
We dive deep into Google search looking at how best we can highlight your unique services and selling points turning them into a treasure trove of amazing unique content.
Crawlability and Indexability: Ensure search engines can easily crawl and index your website. Fix broken links, improve site speed, and create an XML sitemap.
Mobile Friendliness: Optimize for mobile devices—Google prioritizes mobile-first indexing.
Schema Markup: Implement structured data to enhance search engine understanding of your content.
Quality Backlinks: Acquire high-quality backlinks from authoritative websites. Focus on relevance and natural link-building.
Guest Posting: Contribute valuable content to other websites in exchange for a link back to your site.
Social Signals: Engage with your audience on social media platforms. Social signals indirectly impact SEO.
Content Creation: Develop high-quality, relevant content around your target keywords. Ensure it’s valuable, engaging, and well-structured.
Title Tags and Meta Descriptions: Optimise these elements for each page to improve click-through rates from search results.
URL Structure: Create clean, descriptive URLs that include relevant keywords.
Internal Linking: Link related pages within your website to enhance navigation and distribute link equity.
Monitoring tracking and detailed analysis allows is to continually look for ways to keep you ahead and grow high quality traffic to your website.
Using Analytics we can monitor key metrics (traffic, conversions, bounce rates). We will know which pages perform best and what content your customers respond best to.
Continuously audit your website for technical issues, broken links, and opportunities for improvement.
Our rank tacking tools to track keyword rankings over time allowing us to clearly see the real world results and react faster to give continued growth.
Ongoing content creation is vital to any good SEO strategy. Building great unique content will not only push you to new heights on search engines but also impress those customers that we are trying to gain.
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Looking for a marketing partner that can take your business to new heights online?
Unit 11 North Road Industrial Park, Quarry Heights, Newtownards BT23 7SZ
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